THE FUTURE OF WORK: Top 12 Recruitment Trends

With the new year just on the horizon, we’re reviewing the top 12 recruitment trends that will continue to be prominent in 2022. The recruitment landscape has evolved rapidly over the last two years, with a global movement to virtual recruitment, candidate shortages at an all-time high, and added pressure of tech integration. From the remote revolution to the importance of brand, continue reading to ensure your business has these top recruitment trends on the agenda.

1 - Strong employer brand

Having a strong employer brand in 2022 will be key to staying ahead in the recruitment space. Your employer brand is not just your brand colours, fonts and logo, employer brand goes way beyond this. Having an employer brand that stands out involves communicating your employer value proposition, your company culture, what your company stands for and everything in between. Candidates are more likely to choose an employer with an authentic and trustworthy brand, those employers who get it right will be at a great advantage when it comes to attracting top talent in 2022.

2  - The remote revolution

Remote working is nothing new, flexible working has been a growing trend for the last few years, the difference now, is candidates expect more from their employer when it comes to remote working, flexibility, and work life balance.

Employers who want to stay ahead, and improve their employer value proposition must motivate their employees by allowing them the flexibility to optimise their own time, to create a healthy and sustainable work life balance. In 2022, remote working will no longer be considered an added benefit, but a given for many businesses. 

3 - Clear Career Pathways 

Internal recruitment, often referred to as talent attraction, has been a great focus for many organisations in 2021, with many looking to further expand their internal teams with the best talent in 2022. One of the key HR trends to look out for is a clear, structured career pathway for internal colleagues. Not only will a clear career pathway attract more talent, but it will help to retain your very best employees.

Looking to join a company with a competitive career pathway? Click here to find out how you can work with us. 

4 - Stronger focus on retention

Following The Great Resignation, where companies who did not prioritise their people throughout the pandemic have been experiencing mass talent exodus, reduced productivity and a damaged employer reputation, employers are now taking a closer look at their retention strategies. Retention again ties into your employer brand, your employer value proposition and career pathways. Read more on the importance of retention by clicking here.

5 - Innovative social marketing

The last couple of years we have experienced a large overlap between recruitment and marketing, the lines are becoming increasingly blurred. One trend to stay on top of in 2022 is ensuring you have a strong strategy around social media recruitment advertising. Recruiters are becoming increasingly savvier with how they target candidates, develop relationships with candidates and engage with their candidates, and social media advertising integrates both intelligent targeting whilst building meaningful relationships. 

6 - Candidate experience

Companies that focus on creating a positive candidate experience and company culture for employees will be more successful and profitable. This does not only mean upgrading your career site to provide a slick application process, or providing feedback surveys to your employees, candidate experience involves aftercare, such as wellbeing initiatives, diversity and inclusion strategies, and a healthy work life balance.  

With a combination of effective technology and human touch, organisations can deliver a bespoke, personalised, yet time-efficient and positive candidate experience.

7 - Quick, Seamless, Virtual Hiring

Following on from a positive candidate experience, an emerging trend in recruitment is to provide a quick and seamless virtual hiring process. With candidate shortages and job postings at a record high, ensuring each touchpoint with candidates is effortless is key to staying ahead of the competition. Employers have already adapted to a virtual world, however, to remain competitive you need to ensure your virtual hiring process is personable, smooth and a positive experience that brings your company culture to life. 

8 - Artificial intelligence

The working environment of your company can be improved if you integrate machine learning into your services. Artificial intelligence can be deployed in functions that are common to all recruitment companies, such as virtual assistants. To take full advantage of machine learning in your business, it is important that these systems are implemented correctly. This will solve several problems, such as predicting the behaviour of your customers and prospects; helping your business to thrive in 2022. 

9 - Diversity and Inclusion

Diversity and inclusion within the workplace has become an increasingly discussed topic and although we have seen recognisable progress over recent decades, not all employers or recruiters have this at the top of their agenda. Building and nurturing a diverse and inclusive team is extremely important and there is a clear business case for it. Research has shown many benefits from retention, profitability to employee satisfaction. Research has found inclusion within the workplace is one of the most important factors in retaining your employees, with inclusive organisations demonstrating a 5.4 times higher employee retention rate.

10 - Sustainability 

The effects of climate change and how it is impacting the planet is becoming an increasingly discussed topic in day-to-day life, and this passion for sustainability and the environment is gravitating towards job seekers. Job seekers prefer employers that align with their own values, a Glassdoor survey found more than 70% of job seekers wouldn’t apply to work for a company unless it aligned with their core values.

Clients are demanding more from their recruitment partners, and candidates are demanding more from their employer, so, if you haven't started thinking about your sustainability efforts and strategy, 2022 is the year to do it.

11 - Reskilling and training

With the demand for top talent at a record high, companies can’t expect new hires to hold all the relevant skills to their vacancy. If they do have all the relevant skills, technology evolves rapidly, meaning it is no longer enough to recruit for the skills needed today. To stay on top of business demands, companies need to recruit new hires who have the capability to constantly adapt to the ever-changing recruitment world, and learn new skills that may not yet exist. 

12 - Technology & Software

In many of the trends mentioned, technology will play a vital role, not only for recruiters, but for HR, finance, marketing and payroll functions. Investing in the very best technology and software, and integrating it correctly within your business, can help you adapt and power a more efficient recruitment process. From candidate management, payroll, marketing communications, to sharing information with clients and candidates, a more strategic look at the technology your business uses will keep you ahead in 2022. 

The recruitment world is rapidly adapting and evolving to worldwide events, staying on top of current and upcoming trends will ensure your business is remaining competitive.

Your Survival Guide for Working over Christmas

The festive season is here and whilst the Christmas period for many involves a few days off work to eat, drink and enjoy good company, not everyone has the luxury, with over 1 million people working on Christmas day in the UK every year.

Are you working over the festive season? We’ve put together a survival guide full of our top tips to keep you motivated, positive, and productive whilst working over the Christmas period.

Start the day on a positive note

It can be difficult to stay positive whilst working over the festive period, it’s dark, it’s cold and you may be experiencing “fear of missing out”. Everyone has those mornings where it’s a struggle to get out of bed. By kickstarting your day on a positive note, whether that’s with a delicious healthy breakfast or by putting on some upbeat music to increase your energy. Making small positive changes to your morning routine can help turn your day and your mood around. Why not put on your favourite festive song next time you feel like hitting snooze? 

Find an accountability buddy

Working over the festive period can be lonely if you feel like you’re the only person working. Find yourself an accountability buddy who is also working over the holidays. Whether it’s a friend, another colleague, or even a family member, having someone to help keep you accountable will help you stay on track whilst also reminding you that you’re not the only one working over Christmas. Send each other regular snaps of your progress or set up a virtual coffee break to split up the working day. 

Make the most of the flexible hours

Take advantage of the flexible working hours over the festive period. Around 44% of employees (more than two-fifths of workers) have access to additional support and flexible working arrangements around the Christmas and New Year period to help cope with the added pressure of the festive season. Make the most of flexible working arrangements by planning ahead and making plans with friends and family to ensure you still enjoy the festivities. 

Celebrate off-season

You’ve been working hard all Christmas and New Year, it’s time to take some time for yourself. When everyone is back at work in January, take advantage of your banked annual leave and enjoy a well-deserved break.

Working throughout the festive period is far from ideal, but hopefully, this survival guide has provided some ideas and extra motivation that’ll keep you positive and festive whilst working over the holidays.

Finding Your First Job

So, you have just finished formal education, and now you are looking for your first opportunity to get into the workplace. You may have found yourself struggling to land that first interview, which could have you worried about your career prospects. To aid you on your journey, we have put together a handy guide you can use to secure your first job.

Think about what you want to do
Before you prepare to go through the recruitment process, you first need to identify what job you want. If you are struggling to think of what you want to do, try finding something part-time to give you enough income and work experience. Whilst you are working you can decide what career path you want to go down.

To assist you in thinking about your preferred career, think about your hobbies and what you enjoy doing. Then find ways to turn that hobby into a job. Whatever it is, whether you thrive in a creative environment or you love getting stuck into a data set, the perfect career is out there. It is easier said than done, particularly if your area is highly competitive, but with time and hard work you give yourself the best chance of success.

You can also use online tools such as the national careers skills assessment to see what would be the right job for you. This service will help you review what you are best at and what you love doing to aid you in finding your best fit career.

Manage your expectations
You may not land your perfect job straight away. Your first role may serve the purpose of introducing you to the industry, through this you will get a better understanding of what will be expected from you as you progress throughout your career.

As you gain more experience and ease yourself into the role, you’ll learn what you enjoy and what you don’t. All experience is valuable, so remember, have your career goal in mind, but take one step at a time as you work towards your path to success.

You may not receive your ideal salary in your first role. However, in return, your colleagues will expect you to make mistakes and ask questions, you are there to learn and grow. Take your first job as your opportunity to learn about the working world, your strengths, what you enjoy and where you want your career to lead.

Build your CV
Now you understand what to expect, you need to build a CV. CV's are how employers get to know you, your skills and through to the interview stage. Read our full CV advice guide by clicking here. A strong and well-structured CV is more likely to stand out, regardless of the experience and skills the person holding the CV has. Click here to read how to structure your CV.

Build your Cover Letter
Along with your CV, for most roles, you will be required to provide a cover letter. Cover letters give you a great opportunity to better explain why you would be the perfect person for the job. Remember each cover letter should be specific to the job and the company you are applying for, and it should be no larger than 1 page.

Create a LinkedIn Profile
Setting up a LinkedIn profile is extremely important for your personal brand and professional life. But what's LinkedIn? The home of professional networking, LinkedIn is a social media platform where professionals connect with current and past colleagues, people they have met at networking events, clients they want to work with or even employees of companies they aspire to work for. Once you have built your LinkedIn profile, get out there and get connected! Still not convinced you want to set up a LinkedIn profile? Read this article on the importance of LinkedIn.

Check out our Website
Most importantly if you are looking for your next big role, check out our jobs page or social pages (LinkedIn | Facebook) to stay up to date on our latest opportunities around Northern Ireland. You can also check out all our other blogs loaded with worthwhile career advice from our experts.

If you are fresh out of education and looking for your first role, we hope this blog has helped you put a plan in place. Good luck with your journey!

Why is LinkedIn so important?

What is LinkedIn?
LinkedIn is a social media platform centred around building professional networks online. LinkedIn is great if you are looking for a new role or want to learn some new skills. Also, if you operate your own business then LinkedIn is the perfect platform for communicating with potential clients.

Why is LinkedIn so important?
You can use LinkedIn to showcase your experience, education and skills, as well professional recommendations from your colleagues (past and present). Being a LinkedIn member gives you access to a huge job board where applying for roles can be done with just one click. You can design your profile to give potential employers instant access to everything they need to know about you, and if done well, you can often receive headhunt messages with new opportunities coming to you. LinkedIn gives you, your chance to shine. Do you have a special talent or skills? Show it off to the world and stand out from the crowd!

If you have an interview and you need to prepare, there's no better way to research a company than via LinkedIn. Read the companies about page to find out more about the businesses history, what are their goals? What do they do? You can learn about their employee's the interviewer, what are their interests? Where have they worked previously? Do you have any synergies you can talk about? For more information on preparing for an interview, we wrote a useful article for you here.

Summary
LinkedIn is a vital social media platform that gives you exclusive access to business connections and job boards. Showcase your skills and recommendations to the world to build your personal brand and help you land the job you want.

Lastly, we would like to share that we are active on LinkedIn - please follow us for access to all our exclusive content.

Northern Ireland’s Tight Labour Market

Northern Ireland is currently experiencing a tight labour market. Demand for labour is quickly outweighing supply, forcing employers to compete for workers and has made employee engagement paramount.

What’s causing this demand for talent?

Rapid decline in new talent entering the Northern Ireland market

The CIPD released a report on the impact of Brexit for employers. The changing migration restrictions, focusing on attracting the brightest and best EU nationals, could have a particularly negative impact if implemented without understanding the need for low skilled industries. 

Workforces need to prepare for Brexit changes and consider where they are going to source individuals with the specific technical skills and knowledge, the willingness to do unattractive, unskilled work, whilst having a strong work ethic, commitment and motivation.

Talent shortage

With the post Brexit labour market delivering talent shortages, many organisations secured temporary contracts, meaning there is less talent available in the market. Those contractors that were on the market are now in permanent positions.

In addition, the low supply of entry level workers has meant the workers available are demanding higher salaries due to their advanced skill sets. 

Low unemployment levels

The NISRA labour survey shows levels of unemployment across Northern Ireland are considerably low, currently sitting at 3.6%, with 28.0% of the NI population economically inactive (21% in the rest of the UK).

Motivators for job seekers eliminated 

People are less motivated to move jobs. The increase in long term remote working has removed some motivators for potential job seekers such as management dislike, colleague disruptions, unenjoyable environments or a long commute. 

Furthermore, with COVID still very much alive, people want security due to the uncertainty that has come with the pandemic. This has resulted in people less likely to move jobs or look for change, favouring job stability. 

How can employers react to the tight labour market?

Due to these factors, HR and management teams need to address employee engagement, employee value proposition and learning and development offerings. It is crucial all supervisors are properly trained and competent in managing people; supporting progression, offering training and development and boast strong communication skills. It is also worthwhile considering reviewing employee salary and packages. 

Retaining employees is key, especially in a tight market. Senior management needs to be trained appropriately and workplaces need to be attractive, inclusive and enjoyable.

Celebrating our Workforce: Nan

Premiere People took time out this week to honour one of our workers for all their hard work and dedication to the health service; Nan.

Nan has worked for Premiere People since 2006 as a Secretary for the Belfast Trust. Due to her long service, we invited Nan to our office and after chatting, we discovered that prior to the pandemic Nan used to work Monday to Thursday so she could have Fridays free. Nan used these Friday's to dedicate her time to those affected by cancer; she would visit people in their homes to allow family members to have a break for a few hours. 

Due to the pandemic, Nan could no longer continue with these visits so she has been working a full 37.5 hours, week in, week out throughout the pandemic at the ripe age of 74! Most people would be glad to have a few hours free on a Friday, but Nan went back to work full time to support throughout these uncertain times. 

I think you will all agree our Nan is truly a remarkable person. Due to her hard work, commitment and support throughout her career - and the COVID-19 pandemic - we were glad to present Nan with her well deserved flowers.

Thank you Nan from everyone at Premiere People - you are an inspiration to us all.

How to Structure your CV

Opening Statement/Personal Profile

The personal profile section of your CV defines your motivations. You are telling the employer why you are the best person for the job and what drives your ambition. Prioritise your information so that the most important information comes first and not trivia about where you live, how old you are and what schools you went to.

Work History

Your work history should be clear and concise, detailing your present job role, with objectives and tasks, but use similar terminology to that within the job advertisement. Use multiple examples of the skills required, this will demonstrate you have a clear level of experience.

Achievements added on to the work history as part of each job description are a real positive, particularly when you show obvious relevance and value to the employer. Use examples that are clearly related to the new job application.

For example, if you have worked in a shop:
> Received a customer service compliment
which resulted in a £50 voucher
> Opened a record number of store cards, 70%
above my target

Display all roles in chronological order, with the most recent detailed first.

Job titles and company names are usually subtitles (if you’ve worked
for a company that’s not widely known, it’s useful to provide what the brand specialises in e.g. Marketing Executive, Premiere People, Recruitment Consultancy).

Add more detail into the strongest, most relevant roles.

Include key objectives, responsibilities, duties and achievements to form the subject body, which should reflect skills and ability.

Take ownership and use words such as determined, implemented, created, devised, co-ordinated and conceived.

Include figures, targets and numbers where possible.

Education Background

The education section obviously summarises your educational background. However, there is also an opportunity to highlight any additional achievements, such as an example of leadership, teamwork through sport, being a prefect or simply proactive activities whilst studying.

Skills/Hobbies and achievements

Skills are often keywords in job applications which describe the attributes needed for the role, for example, IT proficiency or teamwork. Sometimes these skills are not relevant to your education or current role, but you do boast these skills. Think laterally about your personal activities, for example. 

Skills:
Confident using Microsoft Excel, Word, PowerPoint and publisher Completed certified Adobe Illustrator course

Hobbies and achievements:
Netball captain, working with a team to successfully win 8 tournaments in 2 years. Member of the yearbook committee - designing pages and organising/collecting photos from students across the year.

CV Advice

Why is a CV important?

The CV is your main entry point into a new job or career, it is what will get you to the interview stage, so taking the time to analyse the vacancy and compare the role with your key skills is paramount.

Everything you detail from employment history to hobbies tells a potential new employer something about you. The employer will be looking for a specific type of person, not only with suitable experience or qualifications but also the most appropriate cultural match.

A well-written CV will be something that paints a picture of you, whilst detailing achievements and future aspirations to get you that all-important interview. Nowadays agencies and employers are receiving hundreds of CVs for each role so it is vital that your CV and covering letter stand out from the crowd.

 

Target your CV

The fundamental principles of targeting your CV:

  1. Align your skill descriptions to those requested within the job specification
  2. Use similar terminology, this will strike engagement and trigger a connection
  3. If you do not possess the exact experience, ensure you demonstrate a desire to learn
  4. Focus on relevancy - if you are tight for space, remove anything that has not been requested

 

Competitiveness within the job market has increased the need for CV adaptation; those applicants who take the time to consider and target their application will have a competitive edge.

 

General Tips & Tricks

Think of your CV as a sales brochure. Your sole purpose at this point is to get to the interview table, everything else can follow. Although you may possess excellent qualifications and relevant experience it is the documentation which is crucial.

Your CV should be immaculate in its presentation, easy to follow and contain a crystal clear and concise description of yourself in simple relevant language.

 

Consider the following 

  1. Keep everything to a minimum - white space on your CV will make it easy to read and use bullet points where appropriate.
  2. Your CV should be no more than two pages
  3. Your education, skills and experience should illuminate your CV and mirror your suitability for the job.
  4. You have 10-15 seconds to impress and engage the reader - be precise, concise and entice
  5. Short snappy sentences are easy to read and grab attention
  6. If you are recently out of college or university, it could be worth emphasising your results, teamwork, volunteering, extracurricular activities, awards etc.

 

Key attributes 

  1. Ability to learn new skills and adaptable to change
  2. Capability to work under pressure and communicate effectively
  3. Reliable, trustworthy and a team player but can act on own initiative
  4. Fit into the company’s culture and maintain a positive attitude

 

Want to find out how to structure your CV? To show your talents and experiences? Click here.

Al Mennie Q&A Part 2: Al Mennie talks Mental Health and Recruitment

Al Mennie is a Big Wave Surfer, Paddleboarder, Ocean Explorer, Author, Adventurer and 3rd degree black belt. We recently caught up with Al Mennie to discuss mental health and recruitment advice. If you missed the first part to our Q&A, make sure to check it out here. We covered the importance of mental health, the power of nature and how to cope with stress in an ever-changing environment.

Al Mennie talks recruitment tips and advice

Q: Many of our network are entering employment for the first time since completing their education. What advice would you give to those suffering from a lack of confidence for interviews?

A: Confidence is built through experience and education. It is normal to feel uneasy about doing something new, especially if we hinge our happiness and financial security upon it. However, we can control it to a degree if we have studied and worked hard to be the best we can be, before taking the next step. Giving your all can bring a reassurance that you have prepared as best as you can and increases confidence.

We all know people who didn’t work very hard in university, but still got a degree. The difference is, the depth of their knowledge and confidence is probably somewhat lesser than those who really studied the details and can confidently answer questions and solve problems with it.

Q: If you could offer one tip to those suffering from work-related stress, what would that be?

A: Sit down with a pen and paper and write. Get it out on paper, establish what is important to your life and make a structured plan for removing elements of your life that you don’t want and for adding elements that you do. This may be a process that takes a few months or many years depending on the person, their situation, commitments and desires. But, we go nowhere without knowing where we want to go, what baggage we want to carry and what we want to leave behind.

Read the full mental health and recruitment Q&A by clicking HERE. Al discusses entering the workforce for the first time, how to reduce stress and managing a healthy work-life balance.

A huge thank you to Al Mennie for talking to us here at Premiere People.

Al Mennie Talks Mental Health in the Current Climate

Meet Al Mennie.

Al Mennie is a Mental Health Advocate, Big Wave Surfer, Paddleboarder, Ocean Explorer, Author and all-around adventurer. He lives life on the edge on the rugged Causeway Coast.

Al Mennie is the epitome of an athlete pushing the boundaries both physically and mentally. Al was one of the originals that began launching boats and jet-skis in Ireland in pursuit of giant waves and the first person to push the barriers of what is possible in our ocean.

In addition to being a professional and inspirational athlete, Al has significantly supported adults and children with fear, anxieties and confidence challenges through his impressive books which have been published worldwide.

Premiere People recently caught up with Al Mennie to discuss all things mental health and recruitment, particularly in the current climate.

What brought you to become such an advocate for mental health?

To be honest, it was something completely unplanned. I didn’t realise that I knew so much about it for a long time. It first became apparent to me that I knew a great deal about fear and anxiety specifically when a paramedic pointed out that through pursuing big waves, often in cold, unknown and isolated locations, I manage all sorts of anxiety and potential scenarios in preparing for the peak of the storm, as well as during the act of riding the waves generated.

This made me very aware that I have indirectly developed coping mechanisms which allow me to push forward through personal barriers and overcome limiting feelings and emotions that are often considered beyond one’s control. I later realised that the knowledge I have gained through my experiences at sea has helped me in lots of walks of life. My coping mechanisms improved in such scenarios as a simple fear of the dentist, dealing with face to face confrontations and as extreme as losing my father and handling the loss and stress that brought.

 

Read the full Q&A by clicking HERE. Al talks all about managing mental health, advice for those suffering and how mental health has been impacted due to the pandemic.

A huge thank you to Al Mennie for taking the time to talk to us.